Where is kinokuniya fulfillment centre




















Goods in the warehouse are stored at maximum capacity for an extended period of time. However, due to the evolution of the supply chain, information became more readily available for businesses to predict demands and supplies. As conventional warehouses were not fully equipped to handle fluctuating demands and supplies with timely product dispatches, fulfilment centres were born. Fulfilment centres, sometimes also known as distribution centres, are defined as specialised buildings designed to store products temporarily for retailers and wholesalers which are then shipped out to another location or directly to customers.

Other than providing storage, fulfilment centres provide value-added services such as packing, cross-docking, order fulfilment etc. As such, fulfilment centres are better suited to cater to the needs of end-consumers.

The two have a notably different emphasis in their business models as well. Warehouses prioritize delivering cost-effective solutions for storing goods which are geared towards serving manufacturers, importers, exporters, wholesalers and transport businesses.

While fulfilment centres value business relationships and focus on serving customers, the facility also caters to retailers, wholesalers and end-users. In terms of equipment and capabilities, they each have their own strengths.

Warehouses have power pallet trucks, pallet pickers, order pickers, including technology to track and store large amounts of goods. Fulfilment centres are equipped with advanced technological capabilities to process orders, manage transportation and warehousing. This enables fulfilment centres to handle more complex operations than in the warehouse. The infographic shown above provides an overall analysis of the differences between a warehouse and fulfilment centre. A warehouse ships to hundreds of stores in huge batches, while a fulfilment centre ships out to millions of end consumers in small packages.

Fulfilment centres offer specialised packaging that delivers personalised and delicately wrapped parcels to customers. Warehouses, on the other hand, do not offer specific labelling or packaging as it is delivered in pallets to major retail stores, which will further sort the goods before being sold.

Now, let us dive into the evolution of consumer expectations and explore the importance of fulfilment centers. Excellent customer service and speedy delivery are no longer considered extra benefits, rather a necessity. Delayed order fulfilment or unpleasant delivery experiences are intolerable. A research conducted by Voxware pointed out that 69 in consumers will most likely not re-purchase from a business if their order is not delivered within 2 days of the promised date.

This further emphasizes the importance for businesses to deliver their package within the stipulated time. This could potentially mean the bulk of eCommerce sales could occur in Asia. As the population continues to rise, growing middle-class affluence and increasing internet usage has led to a massive change in consumer behaviour.

More and more people are shopping online instead of at physical retail stores. According to the Corporate Fair Trade Community , Southeast Asia has an incredibly positive outlook with over million potential online consumers , increasing disposable income, and the proliferation of smartphones including internet access. In order to get a share of the pie, business owners have to step up their game to remain relevant. The best way to deliver returns is through a satisfied customer. Delivery time required depends on your selected option.

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